Jolabokaflod: Bring Iceland’s Book-Loving Tradition Home This Christmas

Christmas is all about giving, sharing, and creating memories with the people we love. One of the things we love the most at Tiny Tree is giving and sharing books. That’s why we love the Icelandic tradition of Jolabokaflod — a.k.a. the Christmas Book Flood. This beautiful tradition has been adopted by families all over the world, including here in the UK. All of us at Tiny Tree Books love nothing more than celebrating the magic of books and stories, making Jolabokaflod something that we love.

What Is Jolabokaflod?

Jolabokaflod (pronounced “Yo-la-bok-a-flod”) means “Christmas Book Flood.” It started in Iceland during World War II when imports were restricted, but paper was plentiful. Therefore, books became the perfect gift. Since then, gifting books on Christmas Eve has become a cherished Icelandic tradition.

Families exchange books and spend the evening reading together. It’s a simple yet magical way to celebrate a love of books during the festive period.

Why Books Make Perfect Gifts

Books are more than just objects. They are doorways to imagination, adventures, and learning. For children, books can spark creativity and create lasting memories, all whilst building strong skills.

Books are also a deeply personal gift. Choosing a book for someone is something we really have to think about. Whether we’re choosing a classic tale or a new story, books carry meaning and thoughtfulness that few other gifts can match. They can transport readers to faraway lands, teach valuable lessons, or simply bring joy. For parents, sharing books with their children fosters not only learning but also helps them bond over shared stories.

Parents and book lovers around the world are embracing this tradition. Why not start your own Jolabokaflod this Christmas?



How To Celebrate Jolabokaflod

Celebrating Jolabokaflod is easy.

  1. Pick the perfect books: Choose books that suit each family member’s interests.
  2. Wrap them with care: Add a personal touch with festive wrapping and a handwritten note.
  3. Create a cosy reading space: Think blankets, cushions, and warm lighting.
  4. Enjoy with hot drinks: Serve hot chocolate, tea, or mulled wine to set the mood.
  5. Unplug and relax: Turn off screens and immerse yourself in the stories.


Why Jolabokaflod Matters

In a world filled with so many distractions, Jolabokaflod encourages us all to slow down and connect with loved ones through shared stories and thoughtful gift-giving. It’s a tradition that blends learning, togetherness, and the joy of giving.

This Christmas, why not bring a bit of Icelandic magic into your home? Start your own Jolabokaflod and make it a tradition your family will treasure forever.

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